Google / YouTube

Google operates YouTube, the world's largest video platform, along with Search, Drive, and other services. Google invented and open-sourced the Content Safety API and actively reports CSAM to NCMEC. Its subsidiary YouTube was fined $170M in 2019 for COPPA violations but has since introduced significant child safety features.

B

Above average — meaningful safety investments with room for improvement in specific areas.

1,175,084

NCMEC Reports (2024)

1,470,958

NCMEC Reports (2023)

↓ 20.1%

Year-over-Year Change

NCMEC Reports Comparison (2024)

How Google / YouTube's reporting volume compares to other major platforms.

Meta (Facebook & Instagram) (D)11,910,365
WhatsApp (C)1,851,086
TikTok (C)1,359,806
Google / YouTube (B)1,175,084
Snapchat (D)1,174,698
Twitter / X (D)686,176

Safety Features Assessment

✓ What They Have

  • Hash-matching (PhotoDNA + proprietary CSAM Match tool)
  • Content Safety API made available to other companies
  • YouTube restricted mode and supervised accounts
  • YouTube Kids app with curated content
  • Family Link parental controls
  • Trained classifiers for grooming/enticement in comments

✗ What's Missing or Failing

  • YouTube algorithm has recommended inappropriate content to children
  • 2019 FTC settlement: $170M fine for YouTube COPPA violations
  • Scale of platform makes comprehensive moderation challenging

Lawsuits & Enforcement Actions

Part of Social Media Adolescent Addiction MDL

2019 FTC settlement: $170M fine for YouTube COPPA violations

Platform Comparison

PlatformGrade2024 ReportsYoY Change
Meta (Facebook & Instagram)D11,910,365↓ 59.3%
WhatsAppC1,851,086↑ 33.2%
TikTokC1,359,806↑ 130.3%
Google / YouTubeB1,175,084↓ 20.1%
SnapchatD1,174,698↑ 64.7%
Twitter / XD686,176↓ 21.2%
DiscordC241,354↓ 28.9%
Microsoft / XboxB102,657↓ 27.2%

What Parents Should Know

💡

Set up Google Family Link for children under 13 to manage YouTube and Search settings.

💡

Enable YouTube Restricted Mode and consider using YouTube Kids for younger children.

💡

Review Google account activity regularly through the Family Link dashboard.

💡

Review and enable all available parental controls on this platform.

💡

Have regular conversations with your child about their online activity.

💡

Monitor friend/follower lists and direct messages periodically.

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